Exchange betting operator Matchbook has agreed two new three-year horseracing sponsorships at leading UK racecourses Cheltenham and Ascot.
Cheltenham’s new season gets underway this week with The Showcase on Friday and Saturday (October 26th and 27th), with Matchbook sponsoring four races including the £60,000 Matchbook Betting Exchange Handicap Chase on Saturday.
“I am delighted to be working with Matchbook at The Showcase this year, in their role as official betting partner,” said Carey Weeks, head of partnerships for the South West region of The Jockey Club. “I hope that it proves to be a worthwhile platform for them and that we can build a strong partnership with them for the future.”
Meanwhile the Matchbook Clarence House Chase Raceday at Ascot will take place on Saturday January 19th. The supporting card on the day will also feature the Grade 3 Holloways Handicap Hurdle, Juvenile Novices Hurdle and Amateur Riders Chase, which will all be sponsored by Matchbook.
“We are very much looking forward to welcoming Matchbook to Ascot next year as title sponsor, for the Matchbook Clarence House Chase Raceday,” said Juliet Slot, chief commercial officer at Ascot Racecourse. “The day features three Graded races including the Grade 1 Clarence House Chase which is the last top-level opportunity in Britain for the fastest chasers in Europe, before the Cheltenham Festival. The day is a firm favourite amongst our racegoers and we are delighted to embark on this new sponsorship.”
Matchbook CEO Mark Brosnan commented: “We are thrilled to be extending our UK horse racing sponsorship portfolio to include two of the World’s premier racecourses.
“Both events represent really exciting opportunities for us to connect with our customers and bring them closer to the sport. These three-year partnerships further demonstrate Matchbook’s commitment to the horse racing industry and to our horse racing customers.”